Social Media: Converting Followers into Customers


Date: Wednesday, November 6, 2019at 9:00am - 12:00pm

Upcoming Recurrences:
Wednesday, November 6, 2019 at 9:00am 12:00pm
Wednesday, November 13, 2019 at 9:00am 12:00pm
Wednesday, November 20, 2019 at 9:00am 12:00pm

Instructor/Presenter: Karen Lum of K Lum Consulting, Tessa Witmer of Lightbox & Hattie Rex, and Karoline Rose of KRose Company
Event Venue: Venue 126 Belgrade
Event Address: 126 W Rosebud Ave #6, Belgrade, MT 59714
Event Description:

This 3-session course will give you time with the experts to take what you have learned and implement it that day. Class is on November 6, 13, and 20 from 9am-Noon.

In this course, you will :

--Identify your target audience well before you spend time and money

--Get real about the resources you actually have to spend on marketing

--Have interactive group discussions about each business’ target & approach

--Learn why you need a content calendar and how to build one

Karoline Rose from KRose Marketing and Consulting will teach you about Facebook, including:

--Reaching beyond engagement to build a community on your page

--Strategies for your monthly content calendar- working ahead

--How to navigate Facebook Ad's manager

--The correct way to set up an effective Facebook ad to lower your ad cost

--When to run a FB ad and when NOT TO

Tessa Witmer from HattieRex and Lightbox Business will teach you about the social components of your Google Business page, including:

--Using Google Business Posts to reach your ideal customers

--Promoting products, events, and offers through Google Business Posts

-- Identifying keywords to speak your customers' language

--Creating social proof by getting Google reviews

--Utilizing best practices for responding to Google reviews

Karen Lum from K Lum Consulting will facilitate the course and teach you about Instagram, including:

--Why engagement is so critical to business success

--Types of engagement

--Useful tools to save time and stay on brand

--Utilizing video / Why it matters / Ways to get started or expand your efforts

--Trends and stats to determine where you spend your time

Don't miss this value-packed course. Seats are limited. Sign up today.