This 3-session course will give you time with the experts to take what you have learned and implement it that day. Class is on November 6, 13, and 20 from 9am-Noon.
In this course, you will :
--Identify your target audience well before you spend time and money
--Get real about the resources you actually have to spend on marketing
--Have interactive group discussions about each business’ target & approach
--Learn why you need a content calendar and how to build one
Karoline Rose from KRose Marketing and Consulting will teach you about Facebook, including:
--Reaching beyond engagement to build a community on your page
--Strategies for your monthly content calendar- working ahead
--How to navigate Facebook Ad's manager
--The correct way to set up an effective Facebook ad to lower your ad cost
--When to run a FB ad and when NOT TO
Tessa Witmer from HattieRex and Lightbox Business will teach you about the social components of your Google Business page, including:
--Using Google Business Posts to reach your ideal customers
--Promoting products, events, and offers through Google Business Posts
-- Identifying keywords to speak your customers' language
--Creating social proof by getting Google reviews
--Utilizing best practices for responding to Google reviews
Karen Lum from K Lum Consulting will facilitate the course and teach you about Instagram, including:
--Why engagement is so critical to business success
--Types of engagement
--Useful tools to save time and stay on brand
--Utilizing video / Why it matters / Ways to get started or expand your efforts
--Trends and stats to determine where you spend your time
Don't miss this value-packed course. Seats are limited. Sign up today.